Why Small Businesses Can’t Afford to Ignore AI

This week, I’m excited to launch The AI Advantage, a new weekly column here in the Colorado Business Digest. Each week, I’ll share practical insights into how artificial intelligence is changing the way we work and how small business leaders can use it to their advantage.

AI is no longer just for big corporations or Silicon Valley startups. It’s already reshaping how local businesses market, communicate, and serve customers. From writing content to managing customer inquiries, or even generating new product ideas, AI is becoming the tool that helps small businesses do more with less.

At the Better Business Bureau of Southern Colorado, I see firsthand the challenges small businesses face: limited time, tight budgets, and growing competition. AI isn’t here to replace people, it’s here to help leaders reclaim their time, make smarter decisions, and focus on what matters most: building trust and relationships.

Through The AI Advantage, I’ll cut through the hype and keep it simple. No jargon — just clear, actionable takeaways you can use right away. Think of it as your guide to navigating the AI landscape without getting lost in the noise.

The future isn’t waiting. AI is already here. The question is: are you ready to take the AI Advantage?